What is Up Paint?
Up Paint is an earth-kind company committed to reducing paint waste through upcycling unused and discarded paint (that would have otherwise ended up as pollutants in our oceans and landfills). We create fabulous and beautiful new sustainable paint by rescuing old paint and giving it second life with our proprietary Evergood™ Paint Recycling Process. You can learn more about Up Paint by watching this short video here.
What does “upcycle” mean?
Upcycle means reusing discarded materials in such a way as to create a product of higher quality than the original. It involves repurposing or creatively reusing materials to reduce waste and environmental impact. In the case of Up Paint, we upcycle paint by reusing unwanted old paint and turning them into earth-kind, affordable, beautiful new paint.
What makes Up Paint different from other paint companies?
Instead of contributing to the paint pollution problem, Up Paint is helping reduce it. 100% of our paint contains upcycled paint and each gallon of paint we make saves a gallon from polluting our environment. Rather than trying to cover the earth with paint, we are trying to save the earth.
Is Up Paint lower quality paint because it’s upcycled?
No, all Up paint products meet and exceed comparable products in each category. Consumers are not willing to sacrifice quality for sustainability and so all Up products have to meet those standards before we will bring them to market. Our EverGood upcycling process includes meeting material standards and performance standards so that each batch of paint and each brush is high quality and repeatable from batch to batch. We take pride in being the first sustainable paint company using upcycled ingredients that is consistent and customizable.
What makes Up Paint different from other paint companies?
Instead of contributing to the paint pollution problem, Up Paint is helping reduce it. 100% of our paint contains upcycled paint and each gallon of paint we make saves a gallon from polluting our environment. Rather than trying to cover the earth with paint, we are trying to save the earth.
What contributed to Up Paint being awarded one of Time’s “Best Inventions” and one of Fast Company’s “Most Innovative Companies”?
As an earth-kind paint company that’s reversing the trend of paint as a global pollutant, we are innovating an industry that hasn’t changed in a century. The core innovation is upcycling discarded paint with our proprietary Evergood™ Paint Recycling Process. Furthermore, we are making it simple for everyone to recycle their unwanted paint with our mail-in Up Box program in partnership with UPS.
Is Up Paint suitable for both indoor and outdoor use?
Yes, Up Paint is suitable for indoor and outdoor use.
Can I use your paint on furniture?
Yes, Up Paint is suitable for upcycling furniture.
Is Up Paint water or oil based?
Up Paint is water-based which offers several advantages over oil-based paints, including easier cleanup with water, low odor, and faster drying times.
Is Up Paint low VOCs (volatile organic compounds)?
Yes, Up Paint has low VOCs.
Is Up Paint mold and mildew resistant?
Yes, Up Paint is mold and mildew resistant making it perfectly fine for high-moisture areas like the kitchen and the bathroom.
